You can't stop the beat, but you can stop some viewers from tuning in it seems. Hairspray Live had an initial audience of 8.9 million viewers and a 2.3 rating in the coveted 18-49 demographic....
from E! Online (US) - TV News http://www.eonline.com/news/814444/hairspray-live-ratings-big-hair-does-not-mean-big-audience?cmpid=rss-000000-rssfeed-365-tvnews&utm_source=eonline&utm_medium=rssfeeds&utm_campaign=rss_tvnews
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